Your brand is the emotional connection you make with your clients. It’s what humanizes your business. And it’s the foundation on which everything else is built. If you don’t have a strong brand, your marketing will never work.
In the Brand Your Brilliance package, building a solid foundation for your brand is the primary focus. Through what I call a deep archaeological dig I’ll help you unmask your strengths, superpowers and that bigger reason WHY. We’ll define your brand attributes, values and, most important, your unique voice so you are able to attract your ideal clients. We’ll bring clarity and focus to your brand so you not only feel more confident, but also act it.
Together, we’ll develop your custom Brand Handbook, which will serve as the heartbeat and compass for your brand.
The Brand Your Brilliance package is the foundation for building an awesome brand. Without it, your marketing will never work. Here’s an overview of what we’ll cover:
- An assessment of your brand attributes and values
- Gain clarity around your brand
- Tap into your brand story
- Identify your niche
- Identify your WHO, WHAT, WHY & HOW
- Develop your magnetic message
- Create your unique Brand Handbook
- How to best communicate your brand message
- Define the results and benefits you offer
- How to exude your personal brand in everything you do
- Identify your ideal target market and how to communicate with them effectively
- How to create your signature content and authentically build your list
- What you need to include on your website to attract more clients
- Create a preliminary marketing plan that resonates with you
Ultimately, the Brand Your Brilliance package will be tailored to your specific branding and marketing needs.
*The Brand Your Brilliance package includes four one hour sessions to be used within a six week period.
For more information or to get on the wait list for a Brand Your Brilliance package, please email Kelsey Borlan Lee at firstname.lastname@example.org .