Brand Buzz

SheBrand Superstar: Lynn Zavaro

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

TOP 10 TAKEAWAYS FROM RHHLIVE 2011

I just returned from a whirlwind week in NYC, where I spent two and a half days at Marie Forleo’s Rich, Happy & Hot Live 2011 and all I have to say is: this girl delivers. It was a super-sonic combo of strategic insights and business building how-to’s from people who walk the talk. Incredible [...]
Read More

Listen in to NY Brand Lab Radio

I was recently a special guest on NY Brand Lab Radio with Mary Van de Wiel (aka Van). Every week, Van interviews guests, plays with new ideas, dissects actual brands and sometimes puts entrepreneurs on the hot seat for her signature Brand Audit. Van has a talent for coaxing out the power and zing in [...]
Read More

SheBrand Superstar: Christina Ambubuyog

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Are We Getting the REAL You?

We live in a world of copycats. My husband calls them “sheeple.” You know, the followers. People that don’t come up with any of their own original ideas, but rather, blindly follow others. This is rampant in the online marketing world. Websites, sales pages and signature programs that smell an awful lot like the next [...]
Read More

SheBrand Superstar: Tara-jenelle Walsch

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Get ready for your weekly sugar fix

Get ready for your weekly sugar fix. Introducing SheBrand Candy. With the overwhelming amount of information available online, I want to help you clear the clutter and discover how to stand out and thrive. SheBrand Candy is a free weekly actionable and accessible tip in one of five different categories – Mind, Brand, Biz, Style [...]
Read More

SheBrand Superstar: Nicola Taggart

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Reese Spykerman

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

The Real Secret to Time Management

There’s no shortage of time management books, tips and tricks. Yet most people I know seem to struggle with their time in one way or another. We all have the same 168 hours every week of our lives. Once you take out time for work, sleep, meals and commuting, you’re left with roughly six to [...]
Read More

SheBrand Superstar: Daphna Slonim

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Susan Hyatt

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How to Turn Clients into Brand Evangelists

When it comes to growing their businesses, many entrepreneurs are missing the gold in their own backyards. They are so focused on acquiring new clients, they neglect to see the in-house sales team right in front of them. When you turn your clients into evangelists for your brand, you’ll never have to worry about where [...]
Read More

SheBrand Superstar: Nathalie Lussier

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Rebecca Kaykas-Wolff

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Jennifer Barley

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How to Become a Client Magnet in the Next 30 Days

It’s rare to come across a professional today who isn’t concerned with client attraction. In my practice I often find clients focused on the wrong things: talking about themselves too much, reading all the “right” books, creating a “bigger, better” website or building a better widget. In order to attract more clients, you have to [...]
Read More

SheBrand Superstar: Jane Wurwand

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Marty Stevens-Heebner

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Take Your Foot Off the Brake

I live with fear. It’s a constant companion. In fact, it’s one we all know pretty well, and anyone who tells you she’s completely fearless is lying through her perfectly straight, overly whitened teeth. Author Susan Jeffers had it right when she wrote the book, “Feel the Fear and Do it Anyway.” The secret, she [...]
Read More

SheBrand Superstar: Alexandra Franzen

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Top 10 Steps to Entrepreneurial Success

Part of being an entrepreneur is having a passion for what you’re doing. It’s also about juggling many things at once – projects, deadlines, people and opportunities. When you start your business, you’re fueled by excitement and motivation. Soon enough, you have a never-ending (and always-growing) to-do list and an overwhelming desire to hit the [...]
Read More

Join the FITE to Help Women Around the Globe

I believe that women are agents of change in the world. When a woman is given the tools she needs to succeed, she creates a ripple effect of positive change for herself, her family and her community. This is why I have decided to partner with FITE, a global empowerment platform powered by Kiva.org, the [...]
Read More

SheBrand Superstar: Pam Slim

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Supertar: Liz Lange

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Are You Too Busy to Get Social?

Not a day goes by without a question from one of my clients about how to “do” social media. What is it? Won’t it suck up all of my time? Misconceptions about the whole concept are rampant. First, let’s simplify the name. Social media is nothing more than a conversation. It’s an opportunity for you [...]
Read More

SheBrand Superstar: Melody Granger

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Angee Robertson

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How Do You Want to Be Remembered?

The following quiz appeared on the Web and has been all over the world. Take a few minutes to answer the following questions and see how you do: 1. Name the five wealthiest people in the world. 2. Name the last five Heisman trophy winners. 3. Name the last five winners of the Miss America [...]
Read More

SheBrand Superstar: Seyie Putsure

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Margalit Ward

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Do You Have Style?

Some consider having style means carrying the latest “it” bag or wearing the most current trend taken from the pages of Vogue. I have a different take on the subject. Any average Jane can rip out a page from a fashion magazine, bring it to her local department store or boutique and copy a look [...]
Read More

SheBrand Superstar: Mary van de Wiel

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Wanda Soolip Wen

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How to Have a Successful Blog: Part Two

In Part One of this series, we focused on creating Flagship Content for your blog – useful information you know your target audience wants to consume and will be of value to them. Now that you’ve got some remarkable content up on your blog, you’ll need a steady stream of traffic to engage your audience [...]
Read More

SheBrand Superstar: Andrea Owen

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Melissa Atkins Wardy

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How to Have a Successful Blog: Part One

So you’ve taken the plunge and downloaded a WordPress template for your blog. Now what? There are two things you must focus on in order to create a successful blog. The first is your content and the second is your traffic – how you drive people to your blog. In Part One of this series, [...]
Read More

SheBrand Superstar: Jess Webb

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Britt Michaelian

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Jenny Ward

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Bonnie Marcus

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Dr. Robyn Silverman

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

How To Get and Use Effective Testimonials

Testimonials are a very powerful piece of your marketing strategy. When written correctly and used effectively, they establish credibility, build trust and turn prospects into clients. Testimonials can be incredibly persuasive and break down the natural barriers of distrust, hesitancy or ambivalence that a prospect may be feeling. Testimonials also establish believability in your product [...]
Read More

SheBrand Superstar: Leila Bulling Towne

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Jayme Barrett

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Top Ten Tips On How To Pitch The Media

If you’re ready to get serious about press coverage for you and your business, these are ten time-tested tips to follow. 1. Offer Information of Value – Does your product or service offer something that’s unique and of value to your target audience? If so, it might be of interest to the media. It’s not [...]
Read More

SheBrand Superstar: Sydni Craig-Hart

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Tabby Biddle

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

No One Gets A Free Ride on the Confidence Bus

What is confidence, exactly? The dictionary defines confidence as: belief or trust in oneself and one’s powers or abilities; certitude, assurance. I’d like to take it a few steps further. To me, confidence is knowing who you are and feeling comfortable in your own skin, despite any external pressures that might make you feel otherwise. [...]
Read More

SheBrand Superstar: Cristina Perez

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Laura Cross

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Is Anybody Home?

Many small business owners make the mistake of “if I build it they will come” with their websites. They erroneously believe that once they go “live” with a brochure-style site, clients will swarm like bees to honey. Unfortunately, a static, “look-at-me” site that doesn’t offer any level of engagement or enticement will fall flat in [...]
Read More

SheBrand Superstar: Erin Condren

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Nada Jones

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

What I Learned At Lift Off

Two wise teachers, 15 students ready to be transformed. An idyllic setting at Saguaro Lake Ranch, lessons, laughter, tears and a Barry Manilow song. How could magic NOT happen? Charlie Gilkey and Pam Slim are the change agents behind Lift Off, a twice-yearly retreat for entrepreneurs looking to get to the next level in their [...]
Read More

Take Control of Your Social Media Marketing

One of the biggest fears clients share is that participating in social media will be a huge time suck for them. Many have signed up for a Twitter account or a Facebook page, only to desert them after a few well-intentioned weeks of scattered and sporadic posting. Well my friends, there is an easier way. [...]
Read More

SheBrand Superstar: Alexa Fischer

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Radiate Love

“Let your light shine. Be a source of strength and courage. Share your wisdom. Radiate love.” – Wilferd Peterson Every year I am baffled by the cynicism surrounding Valentine’s Day. So maybe the card companies and chocolate manufacturers are banking big coin this time of year, but really, so what? If a few chocolate hearts [...]
Read More

Book Review: UnMarketing

People do business with people they know, like and trust. Today’s consumer is hungry for transparency and authentic engagement. Businesses today are being built on connection and conversation, and in order to thrive, you’ve got to jump in with both feet. In his excellent book, UnMarketing, author Scott Stratten redefines marketing as all points of [...]
Read More

SheBrand Superstar: Natalie Sisson

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Use Your Courage

I was sitting in my therapist’s office (brilliant gal, by the way) last week talking about another fear and perceived limitation that had me stuck in my tracks. When I finally finished rambling I heard her take a deep breath and she said, “You know Liz, just use your courage.” Use my courage. Hmmm. I [...]
Read More

SheBrand Superstar: Laura Hollick

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: LeeAundra Keany

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Kendall SummerHawk

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

The 7 Foundations of an Authority Brand

We live in an over-crowded, over-saturated and over-competitive world. We are inundated on a daily basis with more information than our brains can possibly handle. Attention is and will continue to be our scarcest resource. As such, it’s imperative that brands make an emotional connection with their target market in order to stand out above [...]
Read More

SheBrand Superstar: Jennifer Disotell

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Christine Alexandra Chiu

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Are You An Expert Or An Authority?

We live in a world filled with experts. Let’s face it: anyone with a degree, a certification, a few awards or years of experience in a particular industry can tout themselves as an expert. And in the dinosaur ages pre-Internet, this might have been enough. Today, there are literally MILLIONS of people with special skills [...]
Read More

Do You Have An Online Action Plan?

We are living a revolution in the way people communicate. Practically everyone turns to the Web first when researching products, services and people to do business with. If you want to build your brand and your business, then a great Web presence is critical. I am asked on a regular basis, by clients, friends and [...]
Read More

VIDEO: What Is A Personal Brand?

SheBrand Superstar: Hillary Rubin

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

8 Essential Characteristics of a Powerful Personal Brand

It’s not enough to be memorable. It’s a good first start, but in today’s attention-deficit culture, you’re going to need more. In order for a brand to have real staying power, you must have these eight essential characteristics . Having only one or two just won’t cut it. Clarity without an emotional connection is flat, [...]
Read More

SheBrand Superstar: Elyse Walker

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

What Is A Personal Brand?

Nothing seems to inspire more debate or more confusion than the meaning of a personal brand. Having a powerful personal brand is the crucial first step to having an effective marketing strategy and attracting more clients. First, let me share what a personal brand is NOT. It is not your logo, your website or what [...]
Read More

New Orleans Saints and Sinners!

A brilliant and beautiful excerpt from my long weekend with friends in my hometown of New Orleans. A huge thank you to the super-talented Stephanie Hoover for her creative photography and video skills. Enjoy!
Read More

SheBrand Superstar: Lisa Elia

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

AUDIO: How To Attract Your Ideal Clients

Successful brands reflect the authenticity and confidence of their creators. How you position yourself and connect with your target audience will determine your altitude. Successful personal branding is more than a logo or a fancy website – it’s the powerful emotional connection you make and the value you deliver to your target market. Before you [...]
Read More

63 Ways To Build Your Confidence

Here’s a great post written by Steve Errey of Lifehack.org that I would like to share with SheBrand readers: Confidence is a tool you can use in your everyday life to do all kinds of cool stuff, not least to stop second-guessing yourself, manage your fears and become able to do more of the things [...]
Read More

SheBrand Superstar: Rebecca Ludlam

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Top Ten Takeaways From SHINE 2010

From the amazing networking, to the main stage and breakout sessions, there were many excellent nuggets of wisdom to be had at Ali Brown’s SHINE 2010. Here were the ten that most stood out to me: 1. Decide why you are in business. In other words, what’s your WHY? Is it money, lifestyle, fame, giving [...]
Read More

SheBrand Superstar: Alice Crisci

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Jennifer Gillespie

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Jane Buckingham

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Is Social Media a Fad?

We’ve all heard the grumblers and complainers, “I just don’t get this social media thing – it’s just a fad!,” or “Twitter and Facebook are just a waste of time!” And truthfully, for those who don’t know how to “do” social media, it is a waste of time. But for those who want to be [...]
Read More

Why You Need To Charge MORE For Your Services

I know many of you probably cringed when you read the title of this article. You might say, “In this economy, there’s no way I can get away with charging higher fees.” If you want to position yourself as a leading authority in your industry, you MUST charge more for the value you provide. If [...]
Read More

SheBrand Superstar: Melanie Roche

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Good Girls Don't Get Fat

Weight obsession is messing up our girls and wreaking havoc on their sense of self-worth. My good friend, Dr. Robyn Silverman is a Child and Teen Development Specialist, Body Image Expert, Coach and Author of the brand new book, “Good Girls Don’t Get Fat.” . In her groundbreaking book, Dr. Robyn encourages a candid conversation [...]
Read More

SheBrand Superstar: Alle Fister

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Step Away From Your Computer

While you’ve heard me preach time and again that it’s imperative to build your know, like and trust factor online, there’s no denying that one of the most powerful ways to attract more clients and build your business is to engage and connect with others – in person. We must never forget that at the [...]
Read More

SheBrand Superstar: Marie Forleo

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Maria Leone

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

She Who Shares The Most Content Wins!

Content marketing is about getting clients to invite you to interact with them. It’s about engaging in a conversation, building trust and providing something of value. The secret to writing great content is to put yourself in your potential client’s shoes and look for opportunities to help make her life a little bit easier. It’s [...]
Read More

SheBrand Superstar: Mary Litzsinger

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

SheBrand Superstar: Deborah Price

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Have You Checked Your Online Reputation Lately?

We live in a hyper-connected, tech-savvy world where information flows freely online. Everything – blog posts, status updates, photos, thoughts etc. – becomes our “Personal Brand Footprint” to the world. Anyone both within and beyond our network can see, review and form an opinion about us. In this new Age of Transparency, social media blurs [...]
Read More

SheBrand Superstar: Ali Brown

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More

Fall 2010 Style at BCBG

Liz hosted a style event for BCBG and Harper’s Bazaar this week for the launch of BCBG’s new Century City store and their Fall 2010 Collection. She and stylist Tamara Gold presented 10 “must-have” style essentials for transitioning into Fall – even when it’s still 80° outside! Here are their Top Ten: 1. Classic Neutrals [...]
Read More

SheBrand Superstar: Maxine Tatlonghari

Every week we’ll be featuring a smart, savvy female entrepreneur we think is just great. These are women who are out there in the trenches each and every day, making things happen and affecting other people’s lives for the better. So pull up a comfy chair, grab a cup of coffee and meet this week’s [...]
Read More


Full Name:
Email:

Full Name:
Primary Email:

Brand Buzz

Search

Connect with Liz

Subscribe To Blog

Recent Posts

Categories

Archives

What's on Liz's Mind